Bri L. Burt

Creative Brand Strategy

A British-American who has worked in both markets, I cut my teeth in the not-for-profit, traditional fundraising world before moving over into marketing and business development in the advertising and film production industries. A writer of advocacy, advertising, academia, marketing and press materials, fiction, social media, and pitch decks — no matter the customer or client, desired or retained, whether B2C or B2B, I can adapt to be most effective at getting to the heart of the matter: how to successfully grasp the attention of your targets to communicate your unique, full-of-personality messaging.

My specific credentials are:

The common thread throughout my degrees and subsequent experience has been effective communication, particularly visually and through written copy. Working for an international human rights organisation in New York meant honing skills in donor communications, reporting, and issue advocacy with major governments, the UN, and large trusts. Sales and Marketing work over eight years at a global advertising and film production company meant pairing visually effective elements with concise details for extremely varied B2B audiences spanning major fashion and sports brands to film and TV studios.

Beyond my education, I have been active with the Marketing Society of Scotland, Vice-Chairing one of their advisory groups, and volunteered my time working on membership communications for a social enterprise launching female founders. I have worked across various academic publications, and am writing a historical fiction novel.

Most importantly, I am driven by the opportunity to ensure the one-person bands and small business flourish, as I have gained so much from them as a client and customer myself.